Three round tables to virtually connect important opinion leaders of the US wine market with a group of wineries from Piedmont, selected by the journalist, wine communicator and wine educator Deborah Parker Wong, with the aim of addressing specific issues of great interest, with an innovative format that encourages a bi-directional dialogue.
On 23, 24 and 29 March 2021, I Vini del Piemonte launched the new activity by Top Cluster entitled “Opinion Leader Roundtable USA with Deborah Parker Wong”.
Three round tables to virtually connect important opinion leaders of the US wine market with a group of wineries from Piedmont, selected by the journalist, wine communicator and wine educator Deborah Parker Wong, with the aim of addressing specific issues of great interest, with an innovative format that encourages a bi-directional dialogue.
With the three sessions we had the honour to involve up to twenty five great journalists, authors, wine educators and wine influencers, Master of Wine and Master Sommelier from different areas of United States with the aim of providing them an overlook around our wineries, trends and perspectives of Piemonte wines.
After a private tasting session, the producers joined the opinion leaders to discuss around three specific topics under the guide of Deborah Parker Wong: the first session highlighted the differences among different Barolo MGAs, the second allowed to discover emerging producers, lesser-known varieties and appellations and, finally, with the third round table session, issues and challenges of climate change in Piedmont were discussed.
A virtual journey through some of the most renown Menzioni Geografiche Aggiuntive (MGAs) of Barolo through the interpretations of six different producers of Langa. An interesting debate through the different territorial nuances of the King of Wines. How can we traslate and explain Barolo MGAs? Which are the peculiaties in terms of terroir? Under the guide of Deborah Parker Wong, producers tried to answer to Opinion Leader’s questions.
Producers involved: Marchesi di Barolo, G.D. Vajra, Ettore Germano, Palladino, Agricola Marrone, Arnaldo Rivera.
Emerging producers and wineries, terroir to discover: a journey to explore indigenous Piedmontese varieties including whites Timorasso, Cortese and Nascetta and reds Freisa and Grignolino. Nebbiolo shows its different souls through Alto Piemonte and Gattinara DOCG and a surprising Barolo new wave through the wines and stories of three brand new Langhe wineries.
Producers involved: La Colombera, Gaudio Vini, Travaglini, Segni di Langa, Réva, Castello di Perno.
An interesting insight into how Piedmontese wine producers respond to the impact of climate change in the vineyard and in the cellar: different approaches that highlighted a great collaborative spirit, increasingly attentive to the theme of sustainability.
Producers involved: La Mesma, Scarpa Winery, Malvirà, Agricola Marrone, Rocche Costamagna, Daniele Conterno.
Deborah Parker Wong is a journalist, wine communicator and wine educator from California. DWSET, specialized in wine and spirits and editor for the Slow Wine Guide USA, Deborah regularly writes columns and reports on the world’s wine industries with a focus on technology and new trends, as Global Wine Editor for The SOMM Journal and The Tasting Panel magazine. Deborah is also co-author of “1000 Great Everyday Wines” and contributes stimulating content to the industry’s publications, including Wine Business Monthly. In addition to his work as a journalist, is Program Provider (APP) approved for the Wine & Spirits Education Trust, conducts tastings and educational seminars for consumers trade and private, is judge.
I Vini del Piemonte is a private consortium created in 2010, which currently includes more than 230 wineries from all around the Piedmont region and is involved in marketing and promotional activities, such as the design and organization of fairs and events in Italy and abroad.
A grassroot association formed by the producers themselves, I Vini del Piemonte aims to enhance and better communicate the incredible heritage of men and women who produce wine with great passion and expertise as well as the richness and uniqueness of designations: in a word, the Excellence of Piedmont.
