Monday 18 September 2023, the consortium I Vini del Piemonte will reach, with the first edition of Barolo & Friends, the important Parisian market, with an event dedicated to trade and a final session aimed at selected wine lovers.

In France there is growing interest in international wines. Specifically, the French market is looking with interest to fine wines and organic and natural wines. After careful research and with the support of the best consultants in the country, our consortium decided to choose the Parisian market as the destination of the first Barolo & Friends beyond the Alps: this is where the main import companies are based, in addition to a very high number of restaurants and high-end wine bars, interested in expanding their range of labels with quality wines of which Piedmont is an excellent representative.

PROGRAMME:

• 13.30-14.15: Seminary for producers about French market 
• 14.30 – 15.30: Masterclass for professionals held by Florent Martin
• 15.30- 18.30: walk around tasting for professionals (importaters, press , horeca)
• 18.30-19.00: Break 
• 19.00 – 21.30: walk around tasting for a selected public of wine lovers